Co-creation in libraryland revisited

Jill Stover revisits the idea of co-creation in libraries and how best to make it work for us and for patrons. "I've been thinking about it quite often, but so far have generated a collection of ideas, rather than a coherent philosophy, but at least it's a start. I would agree with one marketer's statement that services make tricky candidates for co-creation because many services exist because customers don't want to take on the task of performing those services themselves."

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