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An Interesting, or perhaps, scary Reuters article says google is developing a service that could dramatically extend the reach of its lucrative keyword-based advertising by linking such ads to e-mail. They recently made several e-mail related acquisitions, is working on a way to serve advertising to an e-mail at the moment it is opened, people close to the company said.
"I'm sure Google is getting more and more concerned about locking in users. It wouldn't surprise me if they did something very sophisticated with e-mail," said Danny Sullivan, editor of SearchEngineWatch.com, who tracks the industry.
See Also: Yahoo and Google: Cold War redux. "Search has become that thing that we lost and now we've found again," Gaw says. "It's a Prodigal Son."
Google Inc. hired Morgan Stanley and Goldman Sachs Group Inc. to arrange its initial public offering, a sale that may raise as much as $4 billion, a banker involved in the transaction said.
Morgan Stanley and Goldman Sachs will lead a group of underwriters that includes Citigroup Inc., Credit Suisse First Boston, J.P. Morgan Chase & Co., Thomas Weisel Partners LLC and WR Hambrecht + Co., two bankers in the sale said. They spoke on condition they not be named.
The sale by Google, the world's most used Internet search engine, would be the biggest IPO since CIT Group Inc.'s $4.87 billion deal in July 2002. It ``will certainly be the deal of the year,'' said Sanford Robertson, who founded San Francisco-based investment bank Robertson, Stephens & Co. before starting private- equity firm Francisco Partners LP.
About a third of Mountain View, California-based Google may be sold in the IPO, giving the company a market value of about $12 billion, the bankers said. The company will probably register the shares for sale with the Securities and Exchange Commission this month and sell them by April, they said. Full Release
Meanwhile.... http://search-engines-web.com/ writes "Google's new engineering facility in INDIA
Although the Internet has made the world a small neighborhood - it is interesting to imagine the VAST social and economic shifts that my occur as a result."
stevenb writes "The impending IPO of Google stock has generated a fair amount of press. Add to it this article from the Philadelphia Inquirer (1/4/04). They sent staff reporter Andrew Maykuth to Silicon Valley to gauge the impact that the IPO is likely to have on stimulating the Valley's economy. The article indicates that business is picking up, and that Google, E-Bay and a few other technology firms are generating a renewal of the economy. Read more at:
Pete writes "BBC contributor Bill Thompson says here
'Having made it my New Year resolution to break my addiction to Google and get better at searching the web, I have spent the last couple of weeks looking at the state of search and alternative places to go.'" Thompson says that his area of research is super current, and that books and libraries are not options.
Technology analyst Bill Thompson wonders why he cannot stay away from Google, even though he has his doubts about it, in This BBC Piece.
He says google is now the equivalent of programmes on ITV, there solely to attract eyeballs for advertisers.
"Perhaps it is simply that Google has become the Coke of the web. Sweet, available everywhere, and the first choice of the consumer.
The fine wines and elegant cordials are still available, of course, but Coke outsells them all, just as Google outranks other, more refined, search tools."
http://search-engines-web.com/ writes "*
Those who search frequently for a living may find their jobs immensely easier by taking advantage of these FREE accessories and tools.
______________________________________________ -- Read More
search-engines-web.com/ writes "Now Google is including excerpts from Books in it's
Natural Relevancy SERPs... This is slightly different from Amazon's full-page results...
Incidentally, Amazon with it's "server-side-scripting" has been having it's listings in virtally all competative Google Results
This is the latest in a number of esoteric additions to Google search, now the
option of tracking Federal Express and United Parcel Service packages is being offered on it's Web site, more at print.google.com"
The Search Engine Guy writes "Google is now using "Stemming" in it's search engine results pages. This will make it easier to get wider and more relevant results for queries. It will not be necessary to add "s" or "ing" etc.This is the latest algorithmic change - the last one was allowing "Synonym" searching with the "`" before word one wanted synonyms for to be included in a search."
Fang-Face writes "April fools seems to have come twice this year. A Newsday article reprinted at Truthout.org reports that the George Bush Jr. was google bombed. This is a process by which a number of people conspire to use a keyword or phrase heavily on their pages and linking back to the target's home page. The keyword in this case was "miserable failure". Quote the article:
"I thought it was absolutely one of the funniest ideas I've ever heard," said Don Waller, owner of Don Waller Interactive, a Web design company in Islip Terrace and a blogger who joined the prank in late October. "I just decided to jump in with it." "This is just one of those spontaneous things that a blogger will post something and other bloggers will say, 'This is a great idea.'"
Obviously, this Don Waller and his cell of treasonous conspirators are wrong-wing pinko sympathizers. The Big Brother loving drone will not read this story, of course, under penalty of being branded the same."
An Anonymous Patron suggested we were too harsh in our criticism of MSN, and we need to re-visit the Microsoft/Google issue with the following.
If you go to the msn.com site, you will indeed find 440 pages listed for the search term "Linux". At the top of that list, however, you will find a number of sub-searches.
Click on "all topics".
Click on "United Linux".
msn.com now reports 725,405 pages. (Many of the other sub-searches also involve very long hit lists.) Google reports 2,010,000 pages for the same search, but keep in mind that Google has a larger database. Anonymous Patron says unitedlinux.com was at the top, while only msn lists www.linux.com (3rd) on the first page of responses. My results were very different for this search.
Anonymous Patron has more below. -- Read More