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What does your email address say about you?
•Here’s our stereotype: older people (as defined by a propensity to still be using AOL, Yahoo or ISP email) are the “truth through proof” heard; they’re listening and ready to learn about your service, but they’re not ready to jump right in (whether that means purchasing quickly or telling their friends). However, once you’ve sold them, they are often the most loyal users in your database, so don’t discount them!
•We wish more people would sign up for Savored with work email addresses – it’s abundantly clear to us that people welcome the delicious distraction of dining reservations while punching the clock.
•Quite a few people still have/use Juno email accounts. Wow.