The best stuff on Earth, now in the library


Ok, so libraries already have the best stuff on Earth, but now that “other� best stuff, Snapple, has made it to the Brooklyn Public Library, according to their press release. As Blake mentioned back in April, patrons can pay for their beverages with their library/debit cards (very cool!).

According the ALA Public Information Office’s post on the PR Talk listserv, the Wall Street Journal would like to write an article about this and other similar library initiatives. The Office is asking for librarians to send in examples. Take a look at the information request and tell them what you've been doing.

Does this Snapple news mean that the best way to patrons’ hearts is through their stomachs? Possibly. But it has more to do with understanding their needs and addressing them through innovative, convenient services.